Into the Breach secure million-dollar yearly investment from

Into the Breach & Shuffle Gaming 2024

UK esports organisation Into the Breach (ITB) Esports has today announced a new partnership with crypto casino and sports betting platform

The partnership includes a million-dollar yearly investment from, aimed at ‘building top-tier CS2 and Dota rosters to compete on the global stage’.

After building a relationship with ITB as sponsors last season, this strategic move by is its largest partnership to date in the competitive gaming scene.

In addition to the rebrand, ITB and will introduce the Shuffle Masters series. This tournament series is designed to provide a competitive platform for rising Tier 2-3 level teams, offering an opportunity to showcase their skills and compete for ‘significant’ prize pools.

The ITB CS2 and Dota divisions will rebrand as ITB.Shuffle Esports, with all new rosters, including top players and coaches, to be revealed later this month.

Several community initiatives are also in the works, including but not limited to several series across FaceIt. 

Sam Cook, CEO and Founder of ITB, said “ are a trusted brand and reputable in the betting space, and this integrated partnership will allow both brands to reach new heights unattainable before.

“It’ll mean long-term support for high-calibre rosters that’ll compete at the very top of the esports mantle, alongside tournaments, fan engagement and new community initiatives.

“”This is ITB bigger, better and with far reaching impact – merging Shuffle’s esport aspirations with our own infrastructure and talent. Skies the limit with this partnership –  ITB x Shuffle Esports.”

Sam Cook, ITB

Noah Dummett, Shuffle CEO and Co-founder, added: “As someone who grew up playing CS, I’m incredibly excited to be further involved in the space through Shuffle Esports.

“We’ll be investing heavily in the team and the broader community to build a team that reflects the same ethos we have at – we’re here to win and to have a good time doing it.

Despite choppy market conditions, Shuffle said that ‘2024 has been an incredible year for the betting platform thus far’.

This past spring, announced its fundraise from angel investors and celebrated its one year anniversary with the launch and first airdrop of SHFL, a digital utility token designed for use on and other similar platforms.

In March and April, the team consecutively surpassed $1 billion in monthly wager volume, and SHFL received its first centralised exchange (CEX) listing in May.

In a press release, Shuffle said that ‘ITB.Shuffle Esports is one of many partnership announcements this year from the team as the gaming platform continues to expand’.

Into the Breach recently competed at the Halo London Major and Siege Manchester Major.

Read more Into the Breach news here

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