Category Archives: Industry

Fnatic sign exclusive streaming partnership with Twitch, extend JW & KRiMZ contracts

UK-based esports organisation Fnatic have struck a streaming partnership with Twitch, which will see their pro players stream exclusively through the platform. The org said that fans will have the opportunity to 'interact more closely with their favourite players and look forward to live shows, exclusive product drops and giveaways'. Fnatic's most recent stream went…
Read more

‘Gamers perfect candidates for British military’ – UK’s first pro gamer Sujoy Roy reacts to ad campaign targeting ‘binge gamers’

Sujoy Roy, the UK's first pro gamer, has commented on the British Army's new recruitment campaign targeting young people including gamers. Ad agency Karmarama produced videos and outdoor ads which mention 'snow flakes', 'me me me millennials', 'phone zombies', 'selfie addicts', 'binge gamers' and more. While some have criticised the campaign for using demeaning terms, others…
Read more

The Government is looking into the ‘enormous potential’ for esports in the UK as part of a new DCMS inquiry

The Department for Digital, Culture, Media & Sport (DCMS) has formed a Committee to explore the potential for esports in the UK, among other tech trends. The inquiry will also examine the growth of 'immersive and addictive' technologies. Specifically, the DCMS Committee will look at the impact virtual reality (VR) and augmented reality (AR) could have…
Read more