For the third year running, PUBG Corporation is supporting Chicken for Charity, an online UK-based charity tournament featuring PUBG.
The event, which features various video game industry professionals, is hosted by SEGA Europe and sponsored by HyperX and KFC Gaming, will take place on September 25th 2020.
Throughout the tournament, all the action will be covered by PUBG experts and casters John ‘JoRoSar’ Sargent, Talha Khan, Frankie Ward and the event will be observed by Dan Bennett.
All proceeds will be donated to SpecialEffect – a UK-based organisation that aims to put fun and inclusion into the lives of people with disabilities by helping them play video games. They provide tech from modified joint pads to eye control to help people play.
The event can be watched live on Twitch from 5pm BST, and viewers will be encouraged to donate via Just Giving. In addition, official sponsors of Chicken for Charity will also add to the pot, as well as contributing prizes for the winning teams. So far, the event has raised £25,000.
Chicken for Charity will consist of five rounds of PUBG PC action, with up to 25 rosters taking part. The tournament will kick-off with a warm up round, before four competitive matches – each taking place on a different map.
As part of the event there will be prizes for the top three rosters and for the highest donation. All participants will also receive a gift for taking part.
Chicken for Charity will also be hosting giveaways on its social media channels.
In other PUBG esports news, earlier this month PUBG Corporation announced an extension to its 2020 esports calendar, with the addition of PUBG Continental Series 3 (PCS3) in November.
Dom is an award-winning writer and finalist of the Esports Journalist of the Year 2023 award. He graduated from Bournemouth University with a 2:1 degree in Multi-Media Journalism in 2007.
As a long-time gamer having first picked up the NES controller in the late ’80s, he has written for a range of publications including GamesTM, Nintendo Official Magazine, industry publication MCV and others. He worked as head of content for the British Esports Federation up until February 2021, when he stepped back to work full-time on Esports News UK and offer esports consultancy and freelance services. Note: Dom still produces the British Esports newsletter on a freelance basis, so our coverage of British Esports is always kept simple – usually just covering the occasional press release – because of this conflict of interest.
