Home News CoinPoker Signs YoH Viral, Mariano, and Brantzen Wong as New Brand Ambassadors

CoinPoker Signs YoH Viral, Mariano, and Brantzen Wong as New Brand Ambassadors

In a strategic move to broaden its global reach, online poker platform CoinPoker has officially announced the signing of three major industry figures: Johan “YoH Viral” Guilbert, Mariano Grandoli, and Brantzen Wong.

This expansion of the CoinPoker ambassadors team signals a shift in how platforms are leveraging digital creators to bridge the gap between high-stakes professional play and the growing recreational community.

Poker Influencers Bring New Audience To CoinPoker

The three new signings represent a cross-section of modern poker media, covering everything from elite European tournaments to the booming U.S. live-streamed cash game scene.

Johan “YoH Viral” Guilbert, a powerhouse in the European circuit with over $6.5 million in live winnings, brings immediate competitive prestige.

His recent 2025 WSOP Paradise bracelet win and high-stakes content offer a technical perspective that appeals to serious players. Guilbert noted that he had declined sponsorships for eight years before choosing to partner with CoinPoker.

Mariano Grandoli, known to fans simply as “Mariano,” has transitioned from a popular vlogger to the most successful player on the Hustler Casino Live stream, boasting nearly $3 million in profits. His presence connects the platform with the massive audience following high-stakes live-streamed action.

Completing the trio is Brantzen Wong, a Southern California-based professional who has amassed over 437,000 YouTube subscribers. Wong represents the “everyman” journey of the modern professional, making the competitive side of the game accessible to a younger, content-hungry demographic.

CoinPoker Shaping the Future of Online Poker Engagement

The industry-wide impact of these signings lies in how these influencers will be utilized beyond simple branding. Rather than acting as static faces for the site, the ambassadors are integrated into the platform’s active ecosystem through community engagement and exclusive events.

Mariano has already announced a $30,000 giveaway for players, while Wong is set to host meetup games and specialized promotions. By utilizing influencers who already possess massive, loyal audiences, CoinPoker is positioning itself at the intersection of entertainment and high-level strategy.

This approach reflects a broader trend in the online poker industry where community-led growth and transparent, content-driven marketing are becoming the standard for player acquisition and retention.

Why Poker Players are Choosing CoinPoker

CoinPoker continues to attract elite talent by offering a player-first ecosystem. CoinPoker’s Winter Festival paid out over $11 Million in prize pools. The online poker giants recently unveiled a new, free-to-play mobile game that gives players the chance to compete for a guaranteed monthly $5,000 prize pool.

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